If getting into your numbers sounds overwhelming, here’s why starting with your business finances is the best place to begin.
Staying on top of your business finances doesn’t have to be tricky, confusing, or time-consuming.
But spending hours every month poring over your bank statements trying to make sense of it all?
Now that is tricky, confusing, and definitely time-consuming.
It’s time to simplify your process.
✅ Create a One-Stop Shop to Track Your Income & Expenses
What you really need to know exactly what’s happening with your business finances is to start using a spreadsheet.
This allows you to:
🌟 Stay on top of how much your business is actually bringing in
🌟 Identify expenses that are dragging your business down instead of lifting it up
🌟 Analyze which offers or products bring in the most revenue—so you know what to double
down on
Sure, you can try to do all of this without a spreadsheet…
But are your answers accurate?
Or are you still relying on your best guess?
Looking at your business finances doesn’t have to be a scary, high-pressure task you avoid like the plague.
Your income and expense numbers are tools designed to help you succeed.
And bonus? This is one of the easiest places to start if you want to get better at using numbers in your business.
🧭 Why This is the Best Place to Start
Your income and expenses happen every month.
They’re consistent, visible, and simple to track once you have a system in place.
✍️ Here's How to Get Started
Step 1: Identify where your money comes from
Do you invoice through Stripe, Wave, PayPal—or a mix of all of them?
Get clear on the platforms you use to receive payments and check those first before diving into your bank account.
➡️ This helps you track processing fees and gives you a clearer picture of your true income.
Step 2: Collect your numbers
Be specific.
Instead of saying:
“I made $500 this month.”
Say:
“I made $150 from digital products and $350 from my blog package.”
🎯 That level of detail helps you spot patterns and make better decisions.
Step 3: Track your expenses
This probably means checking your business bank account.
Again—be specific.
Don’t lump everything into one category. Label and organize your expenses clearly so you can start to see where your money is actually going.
Step 4: Review and reflect
After a couple of months of tracking, you’ll start to notice trends:
- Which offers consistently bring in the most revenue?
- Are certain seasons slower for your business?
- Do sales increase when you show up more or run promotions?
- Did you see a bump in revenue during a launch or ad campaign?
These insights help you figure out what’s working—and what’s not.
Step 5: Use your data to make a plan
If things are going well, double down on what’s working.
If you’re not happy with your results, choose one small change to try next month.
😰 Feeling Overwhelmed?
You’re not alone.
That’s why I created a solution to make this easier.
✨ Done-For-You Templates to Track Your Income & Expenses
The Income & Expense Spreadsheet is a ready-to-use Google Sheets template with over 12 tabs to help you stay organized all year long.
These tabs include:
✅ Profit & Loss tracker
✅ Annual overview
✅ Monthly tabs to track income & expenses
✅ Pre-built formulas to do the math for you
Upgrade to the Income & Expense Bundle and you’ll also get a beautifully designed dashboard that connects directly to your numbers—making it easy to spot trends, make decisions, and grow with confidence.
